Creative capital has always been the biggest value and pride of Russia. As the country is actively entering the postindustiral age, creative industries become the flagship of progress.
A creative cluster is a union of enterprises, an interdisciplinary lab, where art collaborates with science, production, business and commerce. Voloshin’s House was such a cluster and it made a lasting impact on the future of the arts: new acquaintances and challenging walks in the rocky hills, dialogs in the library and communal meals, poetry readings on the roof and performances on the porch, working in the studio and the style of clothes, the smell of sage and the golden dawns. ‘One of Max’s vocations was bringing people together, arranging meetings and fortunes’ - wrote Marina Tsvetaeva.
The Writers’ Creative House continued the tradition of Voloshin’s House, inspiring a brilliant constellation of Soviet classic writers. Over 100 years Koktebel has been seriously influencing the culture and history of Russia, being the point of attraction for the elite of different professions.
This invaluable capital is at the foundation of the all-year-round Koktebel Park creative cluster.
Koktebel Park Creative Functions
Koktebel Park Educational Complex unites the Festivalny House of Culture, Media Centre, residencies and creative studios. Closenes of Voloshin’s house and unique natural surroundings creating an ideal environment for nurturing the personality of creative individuals.
Education programs will include courses in literature, poetry, theater, choreography, design and digital arts, crafts, music (ethno and electronics). Festivalny House of Culture will be the main education centre of Koktebel Park. It will incorporate study rooms, rehearsal spaces, sound, photo and video studios. Educational programmes will be vary in length form one week up to eighteen months.
The cluster anticipates long-term partnerships with leading Russian educational and creative institutions such as the Higher Literary Courses, the St.John Moscow Orthodox University, The 1905 Moscow State Art School, the Russian Presidential Academy of National Economy and Public Administration, Moscow’s Vinzavod art cluster, regional educational institutions and organisations, etc.
Artwork and Production
Former garage buildings will be renovated and reconstructed as studios for practicing artists. The Festivalny Culture Center offers a rehearsal base, and residences provide additional work space.
The Festivalny House of Culture, with its two versatile concert halls (700 seats and 200 seats) and a gallery, will become an easily transformable venue for performances, concerts, movie shows, exhibitions and art festivals. The infrastructure of Koktebel Park has no analogues in Russia.
The Art Bazaar vernissage will provide space for fairs and souvenir stalls, as well as modern information facilities. Further opportunities to purchase artwork will be available in the studios, where visitors can witness the creative process, meet the artists and buy works.
Visitors and businesses will always have access to financial resources, including ATMs, payment terminals and other means of handling monetary transactions. The former laundry block will host a photo lab, digital printing facility, co-working space and rental service for electric vehicles. A convenient business center will offer visitors office and conference facilities. A unified information and communication management system will ensure smart access to the whole site, as well as processing online commerce and electronic payments.
Accommodation and Hospitality
The creative cluster offers two main accommodation options: residences and hotels.
Creative residences are the brain of Koktebel Park. Here long-term stays are possible, and Voloshin’s house style interiors create a cozy and concentrated atmosphere.
Koktebel Park hotels are contemporary buildings open for tourists all the year round with services for all tastes (3* and 4* hotels, spa-hotels, apartment hotels and luxury villas) and a unified service of quality control.
The territory will include restaurants, a number of heated swimming-pools, sports grounds, a park zone and a separate pathway to the seafront.
Recreation, Health, Food
Voloshin knew how to derive aesthetic value from anything: travel and swimming, plain dishes and herbs, healing clay and the disposition of the stars; he played tennis, danced and was a subtle psychologist. Voloshin’s light hand inspired a new fashion at Koktebel, glorying in ‘all that looks beautiful in the wind’.
In Koktebel Park, Voloshin’s heritage will inspire a special regime for life and art, based on the following elements:
- the plain and healthy cuisine of the Black Sea region (Russian, Tatar, Bulgarian, Karaim);
- a mild ‘dry law’ (local wines and non-alcoholic drinks will be the only beverages on sale in Koktebel Park);
- noise regulations to promote a peaceful environment and ensure a healthy night’s sleep;
- outdoor activities: guided tours, walks around the surroundings and the territory of the Kara-Dag Reserve, diving, surfing etc.;
- spa-procedures using the local ‘kil’ clay, gymnastics, nestitherapy etc.
- a special calendar featuring cultural events, solar and lunar cycles and Christian holidays.
Koktebel Park residents can enjoy a wide range of opportunities: working in a studio, teaching, presenting and selling their works. Taking part in creative symposia and selling works at the vernissage. Students can study and assist their teachers, work part-time in local cafes and exhibitions and sell their works alongside their teachers. A combination of work and leisure to bring students and teachers together, and a dialogue between artists and their admirers, all contribute to an environment for the development of creative industries.
Koktebel Park has everything to make it a lasting attraction for tourists and locals alike. It will inspire joint projects with the Voloshin Museum and the Yubileiny House of Culture and a lively interaction between residents and local artists staying in the famous artistic summer dachas.